3 of the most important tools you need in your online business

Starting a business can feel overwhelming—especially when it comes to managing your finances. If you’re a new business owner, you might be wondering:

• Do I really need a business bank account yet?
• Is accounting software worth it if I’m not making much?
• What do I actually need to keep for taxes?

The good news? You don’t need to be a “numbers person” to keep your business finances organized—you just need the right tools & habits in place.

In this post, I’m sharing three essential (and affordable) tools I recommend to every small business owner I work with. Together, they create a simple money system that will help you stay organized, save time, and make smarter business decisions from day one.

1. Relay – Online Business Banking That Actually Works for You

One of the first things you should do when starting your business—even before you make your first sale—is open a separate business bank account.

Why? Because ...

Last month I had the pleasure of being a guest on The Money Diaries Podcast hosted by Nicole Ayub. If you’re interested in going deeper on your personal finances and learning more about investing, I hight recommend her podcast!

The Money Diaries is your friendly source of wisdom and insights about personal finance, entrepreneurship, and everything in between!

Exploring Emotional Relationships with Money

Nicole kicks off the episode by emphasizing the importance of addressing our emotional relationships with money. At The Money Diaries, the goal is to have candid conversations about our financial fears, shame, habits, and behaviors. The aim?

To heal and build a more beautiful, healthy relationship with our finances.

Serena's Journey from Corporate to Entrepreneurship

Serena shares her inspiring journey from a corporate controller to a successful entrepreneur. She left her corporate job to stay home with her second daughter and ended up turning her freelance bookkeeping gig into ...